Daniella Pierson (CGS’15, Questrom’17)

CEO of The Newsette and Co-Founder of Wondermind

Daniella Pierson is the Latina 27-year-old founder and CEO of The Newsette (valued at $200 million) as well as a co-founder of Wondermind, a mental fitness company she started with Selena Gomez and Mandy Teefey that raised capital at an $100 million pre-launch valuation. Her net worth was announced in 2022 by Forbes as $220 million, making her the world’s youngest wealthiest self-made BIPOC woman.

She started her first company, The Newsette, as a sophomore at BU, and despite not having any VC funding, seven years later The Newsette closed 2021 with $40 million in sales and eight figures of profit. The Newsette was also recently listed as #16 out of 5,000 on Inc.’s list of the Most Successful Companies in America, with 16,500% growth in the last three years. This success has enabled her to invest in BIPOC brands she believes in and has given her the platform to be open about her OCD, ADHD, and depression.

Daniella Pierson is a recipient of the 2023 Young Alumni Award.